James Amarelo

Certified Career and Leadership Coach

James Amarelo has spent the last 12 years in wealth management and financial services focused on the training and developing of financial advisers across Canada. His is passionate about succession planning, developing coaching cultures, leadership and professional development.


His coaching philosophy uses a proven process, to be strategic in allowing deeper discovery, promote conversation, and create sustainable action.


James spends his free time being deeply involved in the community. Whether it is volunteering with Special Olympics BC as a Curling and Softball Coach, the Director of Events for the International Coaching Federation – Victoria Chapter, and Chair for a Non-Profit Organization called Learning through Loss, who helps youth deal with grief and loss support. He inspires people to become better leaders in their field and community.


Accreditations & Professional Affiliations

  • Certified Executive Coach
  • Certified Financial Planner
  • Bachelor of Business Admin – Marketing and Management
  • Member of the International Coaching Federation and The Financial Planners Standards Council